thisisFINLAND

Artificial intelligence helps Santa in Finnish Christmas videos

Santa has installed several artificial-intelligence innovations to help keep gift deliveries rolling. But as ThisisFINLAND’s videos show, he still has the answers when the machines are stumped.

Life & society Sports

Equality in sports catches attention in Finland

In sports circles, equality has recently been getting more of the interest it deserves. Trending topics include equal compensation for women’s national teams, acceptance of sexual minorities in pro sports, and sportspeople with disabilities.

Business & innovation

Thumbs up for startups in Finland

In Finland, startups are admired and encouraged. If they get off the ground, everybody wins.

187

Number of reindeer currently kept as pets

Source: Statistics Finland

Business & innovation Startups

Dogs, bedbugs, games: Helsinki’s Maria 01 houses more than 100 startups

Maria 01, a former hospital recently repurposed as a startup hub, is still growing. We meet three companies: one designs online games specifically for women, another makes an app that trains puppies, and a third is putting bedbugs out of business.

Business & innovation Startups

Near Helsinki, Aalto University “A Grid” nourishes startups

“A Grid” is the Finnish home for 140 startups and a thriving entrepreneurship community.

Life & society Equality

Honouring inclusivity with Finnish pronoun power

Finland is championing the gender-neutral Finnish pronoun “hän” to promote equality around the world. To get people talking about equality, the country is presenting Hän Honours to individuals and organisations that are advancing inclusivity.

Arts & culture Webpick

Finnish theatre tells the story of humankind

In a breathtaking feat of dramatic construction, a group of Helsinki-based theatre-makers condenses hundreds of thousands of years of human history into just 1 hour and 40 minutes.

Business & innovation Biotech

Finland offers stable platform for scientific research

Johanna Ivaska, biochemistry professor at the University of Turku, in southwestern Finland, tells us about her international team and the appealing working environment for researchers at Finnish institutions.

700,000

Amount of trips Finns make to Lapland each year