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things you should and shouldn't know

ThisisFINLAND Magazine

Finnish startups go beyond buzzwords
A collage shows entrepreneurs Jiri Jormakka, Fadumo Ali, Lalin Keyvan and Ansu Lönnberg.
Business & innovationStartups

Finnish startups go beyond buzzwords

Finland’s startup scene is powered by purpose, resilience and a deep belief in doing things differently. And when entrepreneurs need support, they can rely on each other.

Tagged in BusinessEntrepreneursInnovationResearchSocietyStartupsTechnologyThisisFINLAND MagazineWork
5 reasons to love Finnish oats
An illustration shows three oat plants growing in a row, each one a stalk with multiple heads of grain attached.
Life & societyFood

5 reasons to love Finnish oats

Today, oats are more popular in Finland than ever before. Behind the boom is a perfect combination of innovative new products, Finns’ deep-rooted love affair with pure, high-quality traditional ingredients, and unshakeable belief in the perfect breakfast.

Tagged in CuisineFinnishnessFoodInnovationThisisFINLAND MagazineWellbeing
Finnish crime author illuminates the darkness
A woman, Satu Rämö, rests her head on her arms on a handrail as she stands on an outside stone staircase.
Arts & cultureLiterature

Finnish crime author illuminates the darkness

Nordic noir is a crime fiction genre that thrives on unease: society is broken, and the winter never quite ends. Finnish author Satu Rämö’s bestselling Hildur series, now headed for television, continues the grim tradition while revealing a glimpse of humanity within the darkness.

Tagged in CultureEqualityFilmLiteratureSocietyTelevisionThisisFINLAND Magazine
Finnish natural and cultural heritage in abundance
Two people in sporty clothing are cycling along a seaside path in summer.
Life & societyNature

Finnish natural and cultural heritage in abundance

Whether in town or out in the country, Finnish people live side by side with nature. Even the largest cities have natural areas accessible by public transport, and the countryside is never far away, including a great diversity of national parks and World Heritage Sites.

Tagged in EnvironmentFinnishnessHistoryNatureThisisFINLAND MagazineTravelUrban
In Oulu, northern Finland, cultural events you don’t want to miss
Many people eat at a long table outdoors. The table is filled with plates, food and flowers.
Arts & cultureTravel

In Oulu, northern Finland, cultural events you don’t want to miss

From street festivals to riverside saunas to symphony orchestras, Oulu is making the most out of its year as European Capital of Culture.

Tagged in ArtCultureFestivalsInnovationSaunaThisisFINLAND MagazineTravelVisual arts
Northern Finnish city of Oulu offers magical mix of tech and culture
A person in black pants and purple jacket faces a large sheet of plastic in a metal framework with lights shining upon it.
Arts & cultureTravel

Northern Finnish city of Oulu offers magical mix of tech and culture

As Oulu steps into the spotlight as the European Capital of Culture, the city is blending cutting-edge technology with its famously offbeat cultural spirit.

Tagged in CultureFestivalsInnovationTechnologyThisisFINLAND MagazineTravelVisual arts
These self-portraits from Finland are everything that selfies are not
A drawing shows a woman's face, framed by a pink hood and blue scarf, in front of a tree branch. A hand holds up an unlit match in front of the face.
Arts & cultureVisual arts

These self-portraits from Finland are everything that selfies are not

Throughout history artists have expressed themselves through self-portraits. These Finnish and Finland-based artists have made an international splash with theirs.

Tagged in ArtCulturePhotographyThisisFINLAND MagazineVisual arts
Where Finnish snow-how meets “Wow!”
In a view from above, a large ship floats in a channel between sheets of ice, while people in red protective suits float on their backs in the water, near Kemi, northern Finland.
Life & societyTravel

Where Finnish snow-how meets “Wow!”

Try ice sculpting, join an icebreaker cruise or bathe in a snow sauna. These destinations combine snow-how with hospitality.
 

Tagged in ArcticCultureDesignFunLifestyleThisisFINLAND MagazineTravelWinter

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