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things you should and shouldn't know

Finnishness

Floating Finnish sauna brings people together and boosts wellbeing
Armi Ruusuvirta sits on a stool outside Olosauna, with the Oulu River and a bridge reflected in a mirror behind her.
Life & societyWellbeing

Floating Finnish sauna brings people together and boosts wellbeing

Olosauna, a floating public sauna in Oulu, northern Finland, combines river swimming and social spaces. Founder Armi Ruusuvirta plans to expand the concept beyond Finland.

Tagged in EntrepreneursFinnishnessNatureSaunaWellbeing
Turning Finnish nature into ink: A peek inside Seed Art Studio
A woman, Rushan Nasretdin, smiles at her studio worktable, surrounded by shelves of natural materials, ink bottles and brushes.
Life & societyArt

Turning Finnish nature into ink: A peek inside Seed Art Studio

Seed Art Studio founder Rushan Nasretdin turns acorn caps, alder cones and aronia berries into ink. Her workshops offer a new way to connect with Finnish nature through curiosity and experimentation.

Tagged in ArtEntrepreneursFinnishnessNatureSustainability
Sauna for everyone: the essence of Helsinki’s sauna culture
A woman sits on a wooden sauna bench wrapped in a towel. The summer landscape features nature and the sea.
Life & societySauna

Sauna for everyone: the essence of Helsinki’s sauna culture

A cooling dip in the sea followed by a steaming sauna is the perfect start to a weekend for Finnish Canadian writer and journalist Katja Pantzar. Her book Helsinki by Sauna explores the city’s public saunas and the culture of wellbeing, equality and connection they represent.

Tagged in CultureFinnishnessHelsinkiLiteratureSaunaWellbeing
Aino, Lumi and Pyry: Let’s look at Finland’s naming traditions
An illustration depicts two crawling babies surrounded by colourful flowers, leaves and branches on a beige background.
Life & societyLanguage

Aino, Lumi and Pyry: Let’s look at Finland’s naming traditions

Finnish first names can feel opaque to outsiders – full of vowels, folklore and unfamiliar sound – but when you take a closer look, Finland’s naming traditions tell a fascinating story.

Tagged in FinnishnessHistoryLanguageSociety
5 reasons to love Finnish oats
An illustration shows three oat plants growing in a row, each one a stalk with multiple heads of grain attached.
Life & societyFood

5 reasons to love Finnish oats

Today, oats are more popular in Finland than ever before. Behind the boom is a perfect combination of innovative new products, Finns’ deep-rooted love affair with pure, high-quality traditional ingredients, and unshakeable belief in the perfect breakfast.

Tagged in CuisineFinnishnessFoodInnovationThisisFINLAND MagazineWellbeing
Finnish natural and cultural heritage in abundance
Two people in sporty clothing are cycling along a seaside path in summer.
Life & societyNature

Finnish natural and cultural heritage in abundance

Whether in town or out in the country, Finnish people live side by side with nature. Even the largest cities have natural areas accessible by public transport, and the countryside is never far away, including a great diversity of national parks and World Heritage Sites.

Tagged in EnvironmentFinnishnessHistoryNatureThisisFINLAND MagazineTravelUrban
Finnish sauna bathing lowers stress and lifts your mood, studies say
A photo collage of traditional Finnish lakeside saunas shows wooden benches, sauna stoves, lakeside views, birch branches and sauna buckets.
Life & societySauna

Finnish sauna bathing lowers stress and lifts your mood, studies say

Research suggests that Finnish sauna bathing on a regular basis can benefit everything from heart health to sleep quality.

Tagged in FinnishnessHealthSaunaWebpickWellbeing
Sauna, sunlight, swimming and slowing down: How Finns spend summer
Two adults and a child wearing life jackets row a small boat across a calm Finnish lake surrounded by forest in the evening light.
Life & societySummer

Sauna, sunlight, swimming and slowing down: How Finns spend summer

Every summer, much of Finland deliberately downshifts as schools close, workplaces empty out and people head towards lakes, forests and cottages.

Tagged in FinnishnessHappinessLifestyleQuality of lifeSocietySummerWellbeingWork

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