Finnishness - thisisFINLAND

Made in Finland: Sweden sends Finnish sauna-party band KAJ to Eurovision

In a curious turn of events, Sweden has chosen KAJ, a comedy group from Finland, as its representative for the 2025 Eurovision Song Contest. Finland’s own delegate is Erika Vikman.

Arts & culture Music

Finland’s Eurovision story evolves from trials to triumphs

In the glitzy Eurovision Song Contest, Finland languished as a perennial underdog for decades. Then its fortunes changed dramatically, and it has repeatedly been a serious contender to win the continent’s hearts.

Life & society Sauna

5 Finnish saunas that show there’s a sauna for every taste

There are over three million saunas in Finland – in theory, enough for everyone in Finland to have a sauna at the exact same time! While most of them are privately owned, public sauna culture is also thriving, with a staggering variety of options available. Here are a few outstanding picks if you’re looking to experience the real deal.

Hei!

Finnish word for "Hello!"

Life & society Finnishness

For Finnish university students, May Day is the greatest time of year – here’s why

May Day in Finland is more than a celebration of spring. It’s a jubilant spectacle in which university students embrace creativity, tradition and community.

Life & society Politics

Finland’s election day coffee tradition unites all kinds of voters

Many people in Finland make voting into an outing by stopping for coffee and cake afterwards. We catch up with voters at their chosen cafés to get to the heart of the long-established Finnish custom of election day coffee.

3.2 million

Amount of saunas in Finland

Source: Finnish Sauna Society

Life & society Finnishness

Eight years in a row: Finland remains in first place in World Happiness Report – other Nordics in top 7

We’re happy to note that Finland has been the happiest country on the planet since 2018, according to the World Happiness Report. How does Finland’s “infrastructure of happiness” help happiness happen?

Life & society Sauna

5 tips for enjoying the sauna like people in Finland

Want to make the most of your sauna experience? Start with this simple list!

Life & society Webpick

Finnish sauna offers a warm welcome for people from all walks of life

In Finland, sauna is not a rare luxury, but a central part of the culture. In fact, did you know that there are more saunas than cars in Finland?

2010

The year National Failure Day was introduced

Christmas Christmas traditions

Calm and harmony: A relaxing sauna continues to be a Finnish Christmas tradition

A steaming hot sauna, softly illuminated and filled with the fragrant aroma of birch leaves, is a centuries-old Finnish tradition intended to bring calmness, harmony and peace before the start of Christmas celebrations.